Scientific Education & Patient Advocacy (SEPA)
Liz Pandya leads J&J Consumer Health’s SEPA team, standing for Scientific Education and Patient Advocacy. The mission of SEPA is to enable safe and appropriate self-care by delivering meaningful education, advocating for patient needs and advancing the scientific conversation on OTCs. In the Pediatric space, the SEPA team seeks to understand the root cause of medical errors and accidental medicine ingestions in children and works to develop and advocate for interventions to improve safety. SEPA also works closely with partners like Safe Kids Worldwide, Inc, CADCA and NCL to deliver educational programming to millions of middle-school aged children on how to safely and appropriately use OTC medicine. For Adults, the SEPA team works to understand root causes of misuse of OTCs, and partners with patient, professional and industry organizations to address these root causes through numerous interventions.
Liz has been with J&J for over 13 years and has a deep background in consumer insights and strategy, innovation, breakthrough communications and partner development.
DAY 1 PM WORKSHOP
Growing Awareness & Creating a Culture of OTC Medicine Safety
Common over-the-counter (OTC) medications remain a source for potential misuse that is underestimated by youths, parents, and older adults alike, and is often poorly understood by community partners. Recent research suggests youths and older adults have a low perception of harm for OTC medications, highlighting the need for increased awareness on medicine safety and the potential harm of misuse. Increased time at home over the past year has led to self-managed healthcare and has made the coalition’s role in OTC Medicine Safety education of primary importance.
The OTC Medicine Safety Program has been proven to deliver high retention of learning objectives, which can help serve as a foundation for youths and other populations making healthy decisions related to medication. Coalitions can take simple, evidence-based actions to significantly impact individuals’ health behaviors in their communities. Join us to gain background on some startling OTC misuse trends and learn how to help the most vulnerable members of our community.
This workshop is approved for 1-hour Renewal Credit/CEU for: IC&RC/NJ-AP Certification Board | NAADAC | DOE | NASW-NJ [General Credit]